In the time it takes you to read this paragraph, millions of products are being purchased all around the world, most of which will be used just once and thrown away. Mass marketing is constantly bombarding us with messages to fill our shopping carts, to think less and want more while destroying our planet in the process. This illuminating and important film exposes how consumerism and hyper-capitalism shape our lives, society, and planet. Will we ever be able to escape this destructive trend?