As the plastic pollution crisis has become an international scandal, the biggest consumer goods brands on earth have declared they have a solution: recycling. But our plastic packaging is still more likely to end up being burned or dumped than recycled. We show how the oil, packaging and consumer goods industries spin the recycling fairytale to allow them to continue polluting without consequence. As we all pick up the bill for a world drowning in plastic, the film asks: who is getting rich?